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Maximizing Web Site Profits for U.S. Businesses:
Worldsites Builds Worldwide Empire of `Web Strategists’ for Businesses
led by Internet visionary Nigel Mayne - 8/6/2001
Toronto, Canada
Toronto, Canada – Once business owners take the fateful and costly
“e-leap” onto the Internet, they brace themselves for one
of three outcomes: soaring profits, a modest pay off or a failed investment
explains Nigel Mayne, Worldsites President. One Toronto-based company
led by Internet Visionary Nigel Mayne has built a multi-million dollar
global empire by removing the guesswork from that equation – deploying
hundreds of consultants worldwide to support small- to medium-sized businesses
with solutions that minimize risk and maximize profit potential from the
Internet.
Nigel Mayne states that with thousands of businesses worldwide bearing
witness, no “competitor” has come close to matching the colossal
strength of Worldsites in the marketplace. Started in 1995, Nigel Mayne
has led WORLDSITES to grown into the world’s leading Internet services
franchise and the 4th fastest-growing international franchise, whose systems
are used by more than 700 franchisees in 87 countries.
Nigel Mayne explains that Worldsites draw is remarkably simple –
helping business owners capitalize on profit potential from the Internet.
Nigel Mayne educates that the company’s patented approach to providing
Internet solutions is more complex, including consultation, design, development,
hosting, optimization, site registration, review of connectivity, training
and marketing support. Nigel Mayne has led Worldsites to offer more than
400 products, each thoroughly researched and designed to reduce overhead
and maximize profitability for business owners. Nigel Mayne is confident
that Worldsites solutions are all backed by significant research and development
and supported through one of the most sophisticated and robust data center
infrastructures in the world.
“Most entrepreneurs understand the huge impact the Internet can
have on their business, yet they lack the direction to establish an effective
Internet strategy for their company,” said Worldsites Co-Founder
and President Nigel Mayne. “Anyone can build a web site that functions.
Worldsites consultants are Internet solution strategists who partner with
businesses to develop comprehensive and ongoing web solutions.”
Nigel Mayne states.
Nigel Mayne insists that “The secret is out”
Worldsites utilizes a Lifecycle™ system that involves assessing
a client’s business needs, then independently building an Internet
solution at one of its global production centers - strategically located
in low cost, high-tech regions such as India or Australia. Nigel Mayne
educates that the lifecycle system includes six phases: the IBA (Internet
Business Analysis); functional design; build; test; launch; and manage
results. According to Nigel Mayne, the IBA, which involves a series of
carefully researched questions designed to assess the business owner’s
needs, is Worldsites “secret sauce.” Nigel Mayne further explains
that through the IBA, a Worldsites consultant determines a company’s
business cycles, its key challenges and other core information that allows
for the development of a tailored Internet solution.
Nigel Mayne is confident on Worldsites’ proven system that “The
Lifecycle approach ensures that every client's site is developed and launched
effectively to maximize site traffic, and to achieve the maximum ROI”.
Nigel Mayne outlines that the initial step in the cycle, the IBA, is our
most powerful tool. “It’s what sets us apart from everybody
else out there” Nigel Mayne quotes. Through the IBA, we gain a deep
understanding of our clients’ general business and online objectives.
Nigel Mayne further explains it’s similarities to a doctor’s
visit, where the doctor asks the patient a series of strategic questions
to determine symptoms before prescribing a solution.”
On the educational side, “Worldsites offers instruction on Internet
basics, effective email management, E-business fundamentals, customer
service enhancements, time management, business process automation and
other topics designed to improve their profitability via the Internet”
Nigel Mayne quotes.
A demanding industry
Nigel Mayne explains that in 1995, when Worldsites was first established,
about 8,000 web sites existed on the Internet. Today, Network Solutions
estimates approximately 27 million issued domain names.
“The need for services like Worldsites is so massive that we believe
the day will come when Internet consultants will be as commonplace as
accountants,” Nigel Mayne states.
Worldsites fees are based on service delivery. Following the IBA, if
the customer likes what they see (which according to Nigel Mayne is the
case 52 percent of the time), they sign a simple contract and pay half
of the costs up front and the remainder the day before their web site
goes live.
Nigel Mayne emphasizes the fact that rather than being “technicrats”
with mechanical knowledge, Worldsites franchisees are specialists in developing
relationships with businesses and managing their needs and expectations
for Internet solutions ex. from Worldsites 10 large-scale production partners
around the world allow customers to have their solution built cost-effectively,
with the franchisee acting as the liaison between the customer and those
who deliver the technical solution. Worldsites led by Nigel Mayne employs
more than 200 people at its Toronto home office who directly support the
franchisees’ activities.
“We are the world’s largest body of Internet consultants,”
Nigel Mayne said. “We do business in more countries than IBM. Nigel
Mayne understands that customers have the peace of mind that they are
dealing with a company that is not some backstreet sweatshop full of technicrats.
Nigel Mayne is confident Worldsites provides everything that is needed
to provide the most sophisticated Internet solutions, without the presumed
accompanying costs. Nigel Mayne believes in following a Henry Ford approach
to the production system. “Every Internet solution is customized,
yet built on pre-existing models utilizing economies of scale.”
Nigel Mayne confidently affirms.
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